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Postscript integration

Engage with customers wherever they are. Postscript helps you build strong customer relationships across the entire buying experience.

Updated over 10 months ago

There are several reasons to consider Postscript for your online store.

  • Convert your site visitors into subscribers by easily growing your SMS subscriber list with Telephone Consumer Protection Act (TCPA)-compliant popups, opt-in links, social media, and more.

  • Target specific subsets of subscribers based on location, engagement, behaviour, and purchase history, and drive traffic and sales through strategic offers.

  • SMS marketing is the future of customer service. Create great experiences by delivering high-quality support on your customers' preferred channel.

  • Create an Abandoned Cart Automation

Setting up Postscript on Checkify

  1. Log into your Postscript dashboard

  2. Navigate to your Account API page to get your API Key (Private Key)

If you already have one generated, click "Show" button and copy the key. If you do not have a key yet, click "Create Security Key Pair" button, then click "Show" button and copy the key.


3. In the Keywords section, create a new keyword or pick the existing one that you want to use for tracking opt-ins from this source. Then copy your Keyword.


4. Select OPT IN and create whatever REPLY you want, i.e. what you want customers to get back when they sign up.

Once you have your Private Key and Keyword, go through the following steps:

  1. Click on "Connect +" button within the appropriate tab to start the integration

  2. Paste your Private Key and Keyword in the appropriate fields

  3. Click on "Connect +" in the bottom right corner of the screen (slider)

  4. The Postscript integration becomes Active

❗️Text messaging compliance

All the subscribers added will be required to confirm they have opted in to receive recurring automated messages. If a subscriber does not confirm, then they are not added to a merchant's subscriber list.

The first confirmation is on the checkout page:

The second confirmation is by an incoming SMS:

❓ FAQ ❓

πŸ™‹ What are my costs?

The integration with Checkify is free. Your subscription fee covers it. However, there may be some costs on Postscript's side.

πŸ™‹ Why my customer does not receive an SMS?

It can be explained by deliverability. Postscript actually sends to subscribers located in Australia, Canada, the USA as well in the UK. There are specifics in reaching customers in the UK and Australia, so it is advisable to contact the Postscript team directly for more information.

πŸ™‹ Can I test Postscript with buyers from other countries?

Surely, you can. However, according to Postscript's international sending FAQ, the deliverability is not guaranteed "due to the many carriers and the restrictions that they have in place". You may review their site and Help Center for more details.

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