Quora integration

The Quora Pixel is a tool that is placed in your website's code to track traffic and conversions from Quora ads.

Updated over a week ago

When someone clicks on your ad and lands on your web page, the Quora Pixel allows you to identify how many people are visiting your website and what actions they are taking.

Checkify sends InitiateCheckout and Purchase events to Quora Ads Manager.

Setting up Quora on Checkify

  1. Navigate to Pixels & events tab in your Quora Ads Manager.

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  2. Click “Setup Pixel” and then click “Next”. Select Install with a partner


3. And copy your Pixel ID


Once you have your Pixel ID, go through the following steps:

  1. Click on "Connect +" button within the appropriate tab to start the integration

  2. Paste your Pixel ID

  3. Click on Connect +

  4. The Quora integration becomes Active


Checking integration and events

Check the status of your pixels on Pixels & events tab of your Quora ads cabinet. This tab shows the number of times your Base and Event pixels were fired in the last 15 minutes, regardless of their source.

NOTE: Conversions attributed to your Quora campaigns are measured on "Manage ads" tab.

If a pixel's status is "Inactive," or no events are recorded in the last 15 minutes, try a test conversion:

  1. Manually generate a conversion by navigating to the URL where you set up your conversion. If you are tracking an inline action event, perform the action.

  2. Wait at least 2 minutes.

  3. Go back to Pixels & events tab and check if the Occurrences in Past 15 Minutes column displays a non-zero value for the conversion you are testing. Note that the Base Pixel will have its events displayed in the bottom left corner. Our example in the screenshot below shows 37 events.

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